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Alan C. Middleton (MBA ’77, PhD ’97)

Independent Author, Speaker, Consultant with Sage Management Advice. Retired Distinguished Adjunct Professor of Marketing and Executive Director, Schulich Executive Education Centre, Schulich School of Business

The Verities: Leadership Behaviours That Endure

In 2021 the American Marketing Association Toronto (AMA Toronto) published his book Mentorship Matters – Now More than Ever, which followed numerous published articles and speeches and two co-authored books, Advertising Works II and Ikonica – A Field Guide to Canada’s Brandscape.

He is an inductee of the Canadian Marketing Hall of Legends; recipient of the Association of Canadian Advertisers (ACA) Gold Medal; the 2015 International Association of Business Communicators Toronto Communicator of the Year Award and the Queen Elizabeth II Diamond Jubilee Medal for his services to literacy.